Twitter users will soon need to be verified in order to use TweetDeck, the social media company said in a tweet on Monday.
Previously, using TweetDeck was free and is widely used by businesses and news organizations to easily monitor content. Now charging for TweetDeck will add revenue for Twitter.
The social media company announced that TweetDeck is temporarily out of service and will be reactivated by next week. Twitter has given users four weeks to get their TweetDeck accounts verified.
The announcement was made in a tweet detailing an improved version of TweetDeck with new features. However, it is still not clear whether the company would charge for both new and old versions of TweetDeck.
It is reported that Twitter struggled to retain advertising revenues under the ownership of Elon Musk, which is why the company is trying to incorporate certain changes aimed at improving services and increasing revenue.
TweetDeck is a tweet service for media companies and business organizations to easily monitor content. According to new changes by Twitter, users will have to pay $84 annually to have a ‘Twitter Blue’ badge.
The move comes just days after Musk said that both verified and unverified users would have a limited number of posts they could read per day to address extreme levels of data scraping and system manipulation.